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Erudus & Merlin Integration

17th July 2020

Erudus & Merlin Integration

Merlin are pleased to announce their integration partnership with Erudus Limited, providing Merlin customers in the Food & Drink industry with critical ingredients and allergen information on the products they sell.

We recognise the vital importance for our customers to have instant access to the most up to date and accurate product information of this kind, in order to advise their own customers on ingredients and allergens contained, and we recognise Erudus to be the leaders in updating and compiling this kind of data.

Merlin’s new integration automatically updates the latest product information and populates the stock records overnight.  Erudus’ service also provides barcode/GTIN information and product imagery.  This additional data can help Merlin users to improve their warehouse and e-commerce activities, as well as enhancing their levels of customer service

Erudus COO Jon Shayler says:

“I’m pleased to welcome Merlin into the integration partnership fold, and look forward to seeing their customers reap the benefits.

Integration partnerships such as this allow us to push food product data even further across the industry, supporting brands, wholesalers and caterers alike.

All of the team at Erudus are looking forward to seeing the benefits our mutual customers will unlock over the coming months, and we’d like to thank the development team at Merlin for their efforts in making this happen so quickly. It’s a time-consuming process for the foodservice chain to manage product specification data, and exploring options with companies such as Merlin allows us to reach more people and make their life easier.

We’re thrilled about Merlin’s integration with the Erudus Data Pool – it reinforces our commitment to partner with software providers in order to push product data further afield within the food industry. This is another significant step forward in making a single source of truth reach further across the food industry.”

See what some of our customers say?


“The system is designed to allow all users to perform their day to day roles to the top of their ability, allowing all information to be at hand whenever and wherever it is required. This experience then passes along to the client by the means of information provided when making any call to the sales team.”

Q Catering

“Our office and telesales team are frequent users [of Erudus], and now that the API link has pulled through relevant allergen and nutritional data and imagery into Merlin, they are in a position where they can answer product questions literally at the click of a button. 

Reps in the field benefit from the same luxury, as they can research product data whilst using Merlin – instead of having to open up Erudus separately, or make unnecessary telephone calls to colleagues. It also helps us greatly in our advancement towards online ordering and a transactional web presence”

For more information on Erudus click here.

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